This Week in ResTech: Personalizing Customer Experience

This Week in ResTech: Personalizing Customer Experience blog header image

Learn about the latest in foodservice and restaurant management technology. This week’s articles cover how different restaurants can use technology to create personalized experiences that drive customer loyalty and better brand experiences.

1. Why Your Restaurant Needs An Integrated Guest CRM System

Toast – Repeat customers are the bread and butter of any restaurant business. But to fully understand, talk to and create personal experiences for customers, you may need to look into a CRM. Read More

2. Starbucks: Happy hour, focus on improving digital channels responsible for solid Q4 numbers

Fast Casual – Drive thrus and mobile pay constitute an increasingly large portion of Starbucks business. Those combined with personalized digital offers and communication are driving positive results for Starbucks. Read More

3. Too much tech? Untangling digital inconsistency at your QSR

QSRweb – We all know how great technology can be for your business, but when you have so many technologies that you create a fragmented, difficult-to-use operational system, it’s time for a change. See how you can straighten out your digital efforts. Read More

4. Why healthier foods are making your customers sick

Fast Casual – Every restaurant lives in fear of foodborne illness outbreaks, which is exacerbated by customer demand for healthier, fresh foods that aren’t cooked in ways that will kill harmful bacteria. Learn how you can help address contamination and bolster your food safety programs. Read More

5. 3 Touch Points Where Your Restaurant Needs Digital Signage

QSR Magazine – Continuing communication with customers while they’re in your store increases loyalty and additional purchases. Do you know where you need digital signage? Sign More

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